FUNDAMENTALS
™
June 2015
The Market for “Lemons”:
A Lesson for Dividend Investors
Chris Brightman, CFA, Vitali Kalesnik, Ph.D., and Engin Kose, Ph.D.
Central banks the world over are buying
high-quality bonds, thereby removing them
“
“
KEY POINTS
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3.
of cherries, from even offering them for sale.
alternative strategies to meet their income
As a result, the market for used cars contains
needs. In this environment of financial
a disproportionate amount of lemons.
repression and near-zero interest rates,
Identical dividend
yields may hide
important differences
in the quality of
companies.
1.
price and is discouraged, as are other owners
from the market and forcing savers to find
Chris Brightman, CFA
the minds, the seller will not receive a fair
dividend-yield (or equity income) investing
Akerlof’s observation about used cars can
has become increasingly popular. Investors
help us understand why more information
are
their
improves purchasing decisions, and not just
portfolios from lower yielding bonds to higher
for used cars. As when buying a used car,
yielding equities.
But in selecting equities
buying bargain equities can produce nasty
with a high dividend yield, investors should
surprises. Measuring the quality (reducing
be aware of the risk of concentrating their
our information asymmetry) of the companies
portfolios in low-quality companies.
whose equities we are considering adding to
understandably
reallocating
our portfolio can improve our investment
In 1970, George Akerlof published “The
In the current near-zero interest rate
environment, dividend-yield investing allows investors to reallocate
their portfolios to higher yielding
equities, thereby increasing current
income and building a sustainable
income source.
Market for ‘Lemons’: Quality Uncertainty
returns.
and the Market Mechanism,” an article for
Dividend-Yield Investing
which he won the Nobel Prize. In the article,
Investing to earn a high dividend yield is
he explains the problem of asymmetric
a venerable and sound strategy.
Because
information by examining the market for
most companies choose to pay a steady
Investors can screen high dividend–
paying equities by three quality
filters—return on assets, growth in
net operating assets, and debt coverage ratio—to avoid unknowingly
investing in a lemon.
used cars: some used cars are “cherries”
dividend to their shareholders, dividends—
and others are “lemons.” The rub, however,
their frequency and amount—are persistent
is that the buyer cannot distinguish between
and much less volatile than equity prices.
them. Only the seller knows if the used car
Investors can thus use the much higher
Because equity prices are much
more volatile than dividends,
investors can use cheap equities to
buy high, sustainable dividends at
bargain prices.
is a cherry or a lemon. Afraid of buying a
volatility of equity prices as an opportunity to
lemon, the buyer demands a discount from
buy future dividends quite cheaply.
Further,
a would-be cherry’s price, and the seller—if
dividend-yield investing allows investors to
knowingly selling a cherry—will refuse to deal
distinguish income from principal: investors
at the discounted price. Without a meeting of
can spend dividends and leave principal
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. FUNDAMENTALS
June 2015
Table 1 compares a portfolio composed
of the 200 highest yielding U.S.
equities selected from the 1,000 largest
companies by market capitalization,
rebalanced annually, with a portfolio
of the 1,000 largest U.S. equities. Both
portfolios are capitalization weighted.
The high-yield portfolio provides a much
higher realized dividend yield (5.6% vs.
2.9%) and total return (12.3% vs. 10.2%)
with lower volatility (14.2% vs.
14.8%).
The higher return is no surprise because
yield is measured as the ratio of dividend
to price and is thus a direct measure of
value. Cheap equities (i.e., equities with a
relatively higher yield, or higher dividend
to price) have historically, on average,
outperformed expensive equities. Lower
volatility, however, is a pleasant surprise.
Although the high-yield portfolio
delivered both higher dividend yield
and total return, it also had a higher
percentage of delisted companies1 and
“
The story of Blockbuster Video
Entertainment, Inc., illustrates the risk
of investing in companies with a high
dividend yield, but poor profitability.
Blockbuster, in the business of renting
movies (on VCR cassettes and later
DVDs) from its stores, was a profitable
business from the late 1980s to the mid2000s.
But with the arrival of broadband
and on-demand access to movies
through cable and satellite, its business
model became obsolete. Blockbuster’s
profits suffered, and in 2010 the company
filed for bankruptcy and was acquired a
year later by Dish Network.
When purchasing high
dividend–yielding equities,
the challenge is to find
high-quality companies at
reasonable prices.
“
intact. The income sustainability
strategy works better, however, if the
companies whose equities investors buy
are not lemons.
slower dividend growth.
So if not every
cheap dividend (i.e., the dividend paid by
a cheap equity) is a bargain, can we avoid
the lemons? Yes! For dividend-yield
investors, three characteristics help us
judge the quality of the companies that
offer high dividend yields: profitability,
distress, and accounting red flags
that can indicate poor management,
sometimes extending to fraud.
In Table 2, we report the same six metrics
for the 200 highest yielding equities
from Table 1, dividing the portfolio into
two groups: the top 100 equities in terms
of profitability (as measured by ROA2),
and the remaining 100. We call the first
group the High-Yield, High-Profitability
100 and the second group the HighYield, Low-Profitability 100.
Profitability
Some cheap dividends belong to
companies with poor growth prospects,
rather like used car lemons that are
always in and out of the auto repair shop.
To avoid these lemons, we need a reliable
method for assessing a company’s
prospects for growth. An intuitive and
effective indicator of future growth is
current profitability, as measured by
return on assets (ROA).
The high-yield, high-profitability portfolio
generated higher total return (12.8% vs.
12.3%) with lower volatility (13.7% vs.
15.4%) and higher subsequent five-year
Table 1.
U.S. High-Yield Portfolio Compared to Large-Cap Portfolio (1964—2014)
Average
Return
High-Dividend-Yield 200
Large-Cap 1000
Average
Volatility
Realized
Dividend Yield
Number of
Delisted
Companies
Annual
Delisting Rate
Per Holding
Subsequent
5-Yr. Dividend
Growth Rate
12.3%
10.2%
14.2%
14.8%
5.6%
2.9%
9
36
0.09%
0.07%
15.1%
16.4%
Source: Research Affiliates, LLC using data from Compustat and CRSP.
Table 2.
U.S. High-Yield Portfolio Controlled for Profitability (1964—2014)
Average
Return
High-Yield, High-Profitability 100
High-Yield, Low-Profitability 100
Average
Volatility
Realized
Dividend Yield
Number of
Delisted
Companies
Annual
Delisting Rate
Per Holding
Subsequent
5-Yr. Dividend
Growth Rate
12.8%
12.3%
13.7%
15.4%
5.5%
5.6%
1
8
0.02%
0.16%
18.6%
10.5%
Source: Research Affiliates, LLC using data from Compustat and CRSP.
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Page 2
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FUNDAMENTALS
June 2015
dividend growth (18.6% vs. 10.5%). The
higher return is not a function of higher
dividend distributions, but of a faster
rate of company growth. Profitable
companies possess internally generated
resources to fund growth opportunities
and sustain dividend distributions.
Cheaply priced dividends of companies
with low ROA are like the lemons that
require frequent and expensive trips to
the repair shop.
Distress
Like a used car’s disrepair following
many miles of aggressive driving,
some high-yield companies fall prey
to distress.
Perhaps the simplest and
most effective indicator of distress risk
is the debt coverage ratio (DCR). DCR
is the ratio of a company’s earnings
available to make debt payments to the
company’s near-term debt obligations.
It measures a company’s debt-servicing
capacity. Examples of companies with a
high dividend yield and a low DCR that
were subsequently delisted or filed for
bankruptcy include General Motors,
Lehman Brothers, Washington Mutual,
and Fannie Mae.
In Table 3, we divide the 200 highest
yielding equities from Table 1 into two
groups: the 100 equities with the highest
distress risk (as measured by DCR), and
the remaining 100.
The first group is the
High-Yield, Low-Distress 100 and the
second group is the High-Yield, HighDistress 100.
use to defraud investors is to abuse
accruals, such as recording fake sales
as accounts receivable.
The companies with the lowest distress
risk had a higher total return (13.3%
vs. 11.7 %), lower defaults (0 vs. 9),3
and lower volatility (13.6% vs.
15.3%).
As was the case with the profitability
screen, the return benefit from
screening for distress does not come
from higher dividend distributions; in
fact, the realized dividend yield was
slightly higher (5.6% vs. 5.5%) for
the more distressed group. The less
distressed companies, however, had
more sustainable businesses and were
less-often delisted.
The return benefit
from avoiding distressed companies is
due to better preservation of principal
and higher dividend growth (17.8%
vs. 12.1%). Cheaply priced equities of
companies with high distress risk are
like the lemons that break down soon
after you drive the car off of the lot.
All things equal, an increase in accounts
receivable generates a concurrent
increase in net operating assets (NOA),
which are the cumulative difference
between net operating income (or
accounting earnings) and free cash
flow.
As accounting earnings outpace
free cash flow, future profitability is
placed in doubt. Hirshleifer et al. (2004)
find that a high level of NOA indicates
that current earnings performance
will be unsustainable.
And in other
research, Sloan (1996) finds that
earnings performance attributable to
accruals lacks persistence. Therefore,
both higher levels of accruals and NOA
suggest lower future equity returns,
regardless of causation. We use the
level of NOA as an accounting red flag
and as a proxy for potentially fraudulent
behavior.
Accounting Red Flags
Similar to a flood-ruined car that has
subsequently been dried, cleaned, and
fraudulently sold on a used-car lot,
some companies that appear to be
attractive (i.e., whose dividends can be
acquired cheaply) have managements
that are not following accounting best
practice, perhaps even going so far
as to perpetrate accounting fraud.
A common method that companies
At its peak in 2000, Enron employed
close to 20,000 people and booked
annual revenue of over $100 billion
as one of the world’s largest suppliers
of electricity and natural gas.
Fortune
magazine named Enron “America’s
most innovative company of the
year” for six consecutive years. Now,
however, Enron is infamous for its
massive accounting fraud, catastrophic
Table 3. U.S.
High-Yield Portfolio Controlled for Distress Risk4 (1964—2014)
Average
Return
High-Yield, Low-Distress 100
High-Yield, High-Distress 100
Average
Volatility
Realized
Dividend Yield
Number of
Delisted
Companies
Annual
Delisting Rate
Per Holding
Subsequent
5-Yr. Dividend
Growth Rate
13.3%
11.7%
13.6%
15.3%
5.5%
5.6%
0
9
0.00%
0.18%
17.8%
12.1%
Source: Research Affiliates, LLC using data from Compustat and CRSP.
620 Newport Center Drive, Suite 900 | Newport Beach, CA 92660 | + 1 (949) 325 - 8700 | www.researchaffiliates.com
Page 3
. FUNDAMENTALS
and
immense
destruction
of shareholder wealth. Companies
like Enron are rare, but smaller
scale accounting manipulations are
more frequent than we may wish to
believe. Enron was a prime example
of a company that booked fake sales
coded as accounts receivables, which
inevitably would have had to be
unwound in future periods.
In Table 4, we divide the 200 highest
yielding equities from Table 1 into
two groups: the 100 equities with
the highest accounting quality (as
measured by NOA), and the remaining
100. The first group is the High-Yield,
High-Accounting-Quality 100, and the
second group is the High-Yield, LowAccounting-Quality 100.
“
The income sustainability
strategy works better if the
companies whose equities
investors buy are not
lemons.
“
failure,
June 2015
accounting quality managed to produce
somewhat lower volatility (14.3% vs.
14.4%), possibly by manipulating their
accounting earnings.
As demonstrated
by the higher return reported in Table
4, the short-term volatility of better
accounting practices is preferable to the
smoother ride to failure resulting from
poor accounting practices, perhaps even
now analyze our sample by creating a
composite measure of quality based on
the three filters. To calculate the quality
measure, we rank the companies by each
of the three filters, and then take a simple
weighted average. Table 5 compares the
200 highest yielding equities from Table
1, dividing them into two groups: the
100 equities with the highest composite
quality, and the remaining 100.
The first
group is the High-Yield, High-Quality
100, and the second group is the HighYield, Low-Quality 100.
The resulting portfolio of the 100 highest
quality equities does not benefit from an
fraud.
immediate income boost, as measured
High-Quality DividendYield Investing
5.7%). It does benefit, however, from
by the realized dividend yield (5.4% vs.
holding healthier underlying companies
When we shop for cars or equities, we
with reduced instances of delisting (0
The benefit of investing in equities of
seek multiple sources of information as a
vs. 9), which leads to a higher average
companies with higher accounting
means to avoid adverse selection.
In this
total return (13.4% vs. 11.4%), lower
quality is fewer defaults (4 vs. 5) and
article, we have identified three types of
volatility (13.6% vs.
15.3%), and higher
a higher total return (13.2% vs. 11.6 %).
high-yield lemons: low profitability, high
subsequent five-year dividend growth
Interestingly, the companies with lower
distress, and low accounting quality. We
rate (18.0% vs.
11.1%).
Table 4. U.S. High-Yield Portfolio Controlled for Accounting Red Flags (1964—2014)
Average
Return
High-Yield, High-Accounting-Quality 100
High-Yield, Low-Accounting-Quality 100
Average
Volatility
Realized
Dividend Yield
Number of
Delisted
Companies
Annual
Delisting Rate
Per Holding
Subsequent
5-Yr.
Dividend
Growth Rate
13.2%
11.6%
14.4%
14.3%
5.3%
5.8%
4
5
0.08%
0.10%
15.4%
14.5%
Source: Research Affiliates, LLC using data from Compustat and CRSP.
Table 5. U.S. High-Yield Portfolio Controlled for Quality (1964—2014)
Average
Return
High-Yield, High-Quality 100
High-Yield, Low-Quality 100
Average
Volatility
Realized
Dividend Yield
Number of
Delisted
Companies
Annual
Delisting Rate
Per Holding
Subsequent
5-Yr.
Dividend
Growth Rate
13.4%
11.4%
13.6%
15.3%
5.4%
5.7%
0
9
0.00%
0.18%
18.0%
11.1%
Source: Research Affiliates, LLC using data from Compustat and CRSP.
620 Newport Center Drive, Suite 900 | Newport Beach, CA 92660 | + 1 (949) 325 - 8700 | www.researchaffiliates.com
Page 4
. FUNDAMENTALS
Conclusion
When purchasing a used car, finding
the cherry in the basket of lemons is a
challenge. Seemingly identical cars may
hide important differences in quality
due to their past owners’ driving habits,
maintenance practices, and accident
history. Finding a cherry takes effort,
but that effort is rewarded with many
June 2015
miles of worry-free driving acquired at a
reasonable price.
Likewise, when purchasing high
dividend-yielding equities, the challenge
is to find high-quality companies at
reasonable prices. Simply paying the
lowest price for a given dividend is not
an optimal strategy.
Some high-yield
equities are cherries, cheaply priced
equity of high-quality dividend-paying
companies. Other high-yield equities are
lemons, cheaply priced equity of lowquality companies with unsustainable
dividends. Identical dividend yields may
hide important differences in the quality of
companies arising from financial distress,
unsustainability of profits, and poor
accounting practices, sometimes even
extending to fraud.
Endnotes
References
1.
2.
Akerlof, George A.
1970. “The Market for ‘Lemons’: Quality Uncertainty and
the Market Mechanism.” The Quarterly Journal of Economics, vol. 84, no.
3
(August):488–500.
3.
4.
In our analysis, delisting is due to default.
Just as with DCR, ROA is not a magic indicator of profitability. ROE or
gross profitability would give similar outcomes.
In this simulation we use DCR to identify potentially distressed companies. The results are robust to many other metrics that could be useful to
identify distress.
Using the DCR filter, the absolute number of delisted companies is zero.
It is actually quite rare for companies in the top 1,000 roster by market
capitalization to be delisted; for every company that actually defaulted
and delisted while in the top 1,000, tens of companies dropped out of
the top 1,000 because the market perceived their imminent default, leading to their subsequent delisting.
This result shows that DCR is a great
measure to predict default, but in live portfolios can provide no guarantee
that the portfolio is immune to default risk.
Hirshleifer, David, Kewei Hou, Siew Hong Teoh, and Yinglei Zhang. 2004. “Do
Investors Overvalue Firms with Bloated Balance Sheets?” Journal of Accounting
and Economics, vol.
38 (December): 297–331.
Sloan, Richard G. 1996. “Do Stock Prices Fully Reflect Information in Accruals
and Cash Flows about Future Earnings?” The Accounting Review, vol.
71, no. 3
(July):289–315.
Disclosures
The material contained in this document is for general information purposes only. It is not intended as an offer or a solicitation for the purchase and/or sale of any security, derivative,
commodity, or financial instrument, nor is it advice or a recommendation to enter into any transaction.
Research results relate only to a hypothetical model of past performance (i.e., a
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may differ.
Index returns represent back-tested performance based on rules used in the creation of the index, are not a guarantee of future performance, and are not indicative of any
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